Strategy:

My goal was to unearth, and then visually communicate, complex data that would make it possible for senior leadership at Ashoka: Innovators for the Public to make the case for, and define their strategy, as they re-launched grantmaking and operations in Japan and Korea for the first time in decades.

Through this process:

  • I built an end-to-end methodology that could uncover the landscape of changemakers across any given country in the world where Ashoka has staff

  • I designed an interactive map that easily communicated the region’s potential for investment and future grant-making.

Role: Project Director, Service Designer, & Strategist

Team: Amy Neugeubaur, Deputy to the President; Nana Watanabe, Director of Ashoka Japan; H. Zhu, Data Analyst

Strategic Partner: Bosch

My approach:

  • Connect with senior leaders to understand scope of inquiry

  • Define analysis and build corresponding research methodology

  • Assemble teams across Japan, Korea, Germany and the US to execute research

  • Manage data scientist to understand best method for visualizing data

  • Analyze results for patterns and conclusions to inform senior leaders

  • Codify process to be replicated in future country-launch scenarios

Results:

We uncovered 100 new changemakers in each country that confirmed business viability and led to funding from Bosch. The final results, including my analysis, enabled the Director of Japan and the Deputy to the President to build out a multi-year strategy for the region.